Focus more on what they do, less on what they say

by Andrew Bass  |  Aligning Behaviour with Strategy, Blog, Getting good information

Have you ever said one thing, and then done another? Of course! Everyone has at one time or another, and that includes customers, employees, suppliers and peers. It is rarely mendacious, but it happens. Yet when businesses gather information, they Read More

Strategy that everyone can understand

by Andrew Bass  |  Aligning Behaviour with Strategy, Leadership, Newsletter

Originally appeared as: Andrew Bass’s Pragmatics Newsletter April 2012 Practical techniques and thought-provoking ideas Main article takes under 4 minutes to read. Subscribe at www.bassclusker.com/newsletter: https://staging-2.bassclusker.com//newsletter Please pass this on to colleagues who you think will find it interesting: ‘sharing’ link Read More

“The Other Side Gets a Vote”

by Andrew Bass  |  Aligning Behaviour with Strategy, Blog

I learned this memorable saying from Lt Col. Ivan Yardley of the British Army. In military circles, it acts as a reminder of the danger of a plan based on assumptions about what the other party will do, and as Read More